WHY
Why Become A Partner?
Attendance 20,000+
Cycling Experience*
- ROAD RIDERS 60%
- MOUNTAIN BIKERS 40%
- RACE COMMUNITY 70%
- PASSIONATE WEEKEND WARRIORS 30%
Spending*
*US Numbers / Sea Otter Classic
%
spent $8,000+ on a bike
%
earn more than $100,000 annu.
%
spent over $500 with vendors in 2018 at SOC
%
graduated college / post grad
%